When a cigarette is lit, the tobacco burns at temperatures of around 800°C.
Cigarette smoke is a complex mixture of over 6,000 chemical substances, around 100 of which have been linked to smoking-related diseases. IQOS HeatControl™ Technology heats tobacco to a lower temperature, ensuring that combustion does not occur.
Because there is no combustion, IQOS does not produce smoke. It generates a tobacco vapour that brings you a high-quality tobacco taste experience with 95% less* harmful chemicals compared to cigarettes."
Important information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free.
* «95% less» represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F).